The map
Factory to shelf, one link at a time
1,895 traced links between 483 companies, factory to shelf. Every link carries a confidence grade and the public records behind it.
The map draws the collected half of the graph. Register-sourced links are published on each company's own profile, where the authority and the instrument behind them can be stated in full. The graph as a whole holds 19,972 links.
View
Confidence
Brands
Canvas: the chain as blocks
40 blocks across five stages, 268 links drawn between them.
Which companies sit at each step, and exactly what connects to what.
Each mark: Each block is one company; each line is one traced relationship.
How to read: Line style is the evidence grade: solid confirmed, dashed inferred, dotted suspected. Thickness is units/yr where a record states one. Click a block to isolate its chain; drag to pan, scroll to zoom.
Confirmed · solidInferred · dashedSuspected · dottedThicker line = more units/yr
Showing the 40 most-connected of 230 companies on the forward chain (of 483 in the dataset). Use the + more control under any column to add eight at a time. 1,457 forward links run to a company that is not on canvas and are not drawn.
Source: Bills of lading, state registries, public menus. See Methodology
Trace a chain
Select anything (a row in Trace, a rect in Flow, a circle in Network) to list what it is linked to and open the records behind each link.
How a link is graded
Confirmed: a record states itInferred: two or more signalsSuspected: one weak signal